Corporate Sponsorship >
Why Support Renewable Energy and
Carbon Offsets with NC GreenPower?
Meet organizational environmental goals
Many organizations today are working to minimize their footprint on the environment through reductions in air emissions and
greenhouse gases. Buying renewable energy and carbon offsets can be an important part of that mission. Organizations that have calculated the amount of emissions associated with their annual electric load, can offset that consumption with an equivalent NC GreenPower purchase.
Because of the minimal environmental impact of renewable energy production, green power can provide reductions in pollutants, while
supporting organizational sustainability goals.
Enhance employee morale
Showing progressive leadership on environmental and public health issues can demonstrate an organization’s strong commitment to its employees. In turn, employees will enjoy higher morale, which can lead to reduced turnover and a general improvement in overall productivity. In addition, a commitment to environmental stewardship can be a competitive feature when recruiting new employees, in particular with recent graduates.
Demonstrate leadership in the community
An organization can make a powerful statement of civic leadership by being one of the first in its community to purchase renewable energy. Such a statement demonstrates progressive thinking and a commitment to social and environmental values in the community.
Support corporate branding
For many organizations, being environmentally-conscious is part of their inherent branding. In these cases, a purchase of renewable energy or carbon offsets can integrate well into their overall approach to marketing. Companies that focus on organic products, healthcare items, or
outdoor products may be able to integrate their green power purchase directly into their advertising. They might even designate products created using renewable energy or “carbon-neutral” or “climate-neutral” technologies. Even organizations not typically affiliated with environmental concerns can leverage a renewable energy or carbon offset purchase towards enhancing their corporate brand or
marketing a particular product.
Generate positive publicity
Organizations that sponsor NC GreenPower have opportunities for recognition and publicity that other
forms of advertising and public relations cannot equal. This is especially true for organizations in the public eye that desire a
positive statement to environmentally-conscious customers and stakeholders. Sponsors of the NC GreenPower program are entitled to a
number of promotional benefits designed to demonstrate the sponsor’s excellent commitment to environmental quality and to the
people of North Carolina. In addition, organizations may promote their sponsorship as part of a corporate environmental initiative, which has very positive impacts on customers, shareholders, regulators and members of the community. NC GreenPower will work with your
organization to develop promotional options tailored to your needs. |
